September 17, 2025 • By Tradestial Team

Expectancy vs. Win Rate: Why High Win Rates Can Still Lose Money

Expectancy explains profitability better than win rate alone. Learn the formula and see worked examples.

  • expectancy
  • win rate
  • risk-reward

Win rate is overrated without risk-reward context. Expectancy ties it all together.

The Formula

Expectancy = (Win% × Avg Win) − (Loss% × Avg Loss)

A 40% win rate with 2.5R winners can beat a 70% win rate with 0.8R winners.

How to Improve

  • Cut average loss (tighter, logical stops)
  • Increase average win (trail into strength, scale out later)
  • Keep fees/slippage realistic in your journal